In the world of public relations, you have to run to keep up. The landscape is constantly evolving, and technology has significantly changed the way humans operate across all communications platforms. In an age where information is instantaneously accessible at our fingertips, “keeping up” is no longer good enough. Staying ahead of the curve is essential for success, and not adapting can be a death sentence.
Recently, Shannon Powell Hart, an award-winning journalist with over 20 years of experience, shared some insight on how PR professionals can set themselves apart from the crowd. Below are six key takeaways from her presentation on how to make a lasting impression.(Continue Reading...)