We know you’re eager to learn more about the amazing people that make Idea Grove the superstar agency that it is, so it’s time for another employee spotlight! Today, you’ll get a peek into the life and mind of Jarrett Rush, one of Idea Grove’s content gurus.(Continue Reading...)
There’s one thing all PR and marketing professionals agree on: AP style is the only style.
Over the last 50 years, the Associated Press Stylebook has become the accepted style standard for an increasing number of organizations. Marketing and PR agencies typically adopt AP style as their one and only guideline when it comes to writing press releases, blogs, and other material. So what is it about AP style that makes it the standard for PR and marketing professionals?(Continue Reading...)
There’s a question that editorial writers often ask each other during the ideation process: “What’s the second sentence?”
This typically is asked when a writer is tasked with opining about something where the takeaway is rather obvious. Something horrible or tragic happened? We are sad. Something wonderful happened? We are happy!(Continue Reading...)
Although the Idea Grove team recently bid a teary-eyed farewell to our summer interns, we aren’t without some superstar young talent. Our next employee spotlight focuses on Joe LaManna, resident social media intern here at Idea Grove!(Continue Reading...)
One of the primary ways in which organizations gauge their level of success is by the amount of recognition and awareness their name garners. However, making waves on the press circuit and in the media can be challenging. This is especially true today when we’re experiencing an age where businesses are using social media and the Internet of Things to inundate our attention with their messaging. Getting noticed is more challenging now than ever before, and it’s easy to get lost in the crowd.(Continue Reading...)
Here at Idea Grove, we have no shortage of spectacular interns. So, let’s turn this week’s Employee Spotlight to Taylor “the Blogmaster” Palmer, a public relations intern and our very own Media Orchard commander-in-chief!
As a critical part of the day-to-day public relations activities at Idea Grove, Taylor is responsible for conducting client and industry research, building media lists, writing press releases, and supporting the account teams.(Continue Reading...)
The Dallas-Ft. Worth chapter of the American Marketing Association has named Idea Grove a finalist in the 2015 Marketer of the Year Awards program. The entry is in the public relations category on behalf of RiseSmart, a leading outplacement provider.(Continue Reading...)