I met Matt Ceniceros in 2004 when he was a bright-eyed kid I worked with at GCIGroup, a PR firm in Austin. In a firm of mostly B2C pros, we stood out as the tech geeks. We were a little different, a little quirky, a little nerdy. He was the person I worked most closely with every day, and over time, he also became my closest friend while at the firm.
Matt was green. He wasn’t always detail-oriented, and he had a lot to learn about writing. But he was smart, he could take constructive criticism, and he was fearless with the media. He loved technology, and he loved to talk about technology to anyone who would listen. Most importantly, he sincerely wanted our clients to succeed. He wanted everyone around him to succeed; he was the kind of guy who rooted for everyone. He was young and full of potential, and though I was never really his boss, he told me over the years that I helped him learn a lot in those early years. I hope that’s true. Over the course of our 12-year friendship, he inspired me over and over again. I hope I served as inspiration (Continue Reading...)