Bringing Buyers, Building Brands
Start with Stories
Marketing takes great stories told in compelling ways. There is no better channel to identify and convey interesting, relevant and timely B2B technology content than a sustained public relations program.
Focus on Results
PR today is about more than press clippings. To be effective, your program must reach buyers and other audiences with messages that move them to action, as measured by web traffic, email subscriptions, and lead generation.
At Idea Grove, our PR programs are fueled by quality content designed to build thought leadership. That content is distributed in ways that get it seen by B2B technology prospects now - and found in online searches later.