Insights

Stay Informed with One of the Top PR Blogs

Discover insights from Idea Grove, a PR and digital marketing agency for B2B technology, manufacturing, and logistics brands, headquartered in Dallas, Texas.

10 min read

LinkedIn video allows you to create engaging content that enhances your professional...

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12 min read

Enhancing LinkedIn brand awareness can transform your professional footprint. This...

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17 min read

Online review sites can have a major positive impact on your B2B tech business. These...

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12 min read

Have you ever shared a link to a piece of your content that you spent hours crafting,...

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11 min read

Social media marketing is not a new kid on the block anymore. It's been 20 years since...

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7 min read

Note: Talissa Beall, Idea Grove's senior social media manager, was named #SproutPartner...

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4 min read

It’s officially been 18 years since the creation of Myspace and the term “social media”...

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5 min read

Social media strategy is changing. Yes, it’s still writing captions, creating graphics,...

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5 min read

There are 3.96 billion people on social media worldwide. While a significant portion...

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AI and Marketing

Learn About AI in Digital Marketing

Read about the generative AI revolution in digital marketing.

hourglass 5 min read

Marketing success today isn’t about doing more—it’s about doing what matters. The...

hourglass 6 min read

The HVAC industry is evolving rapidly, and in 2025, digital marketing is...

hourglass 6 min read

In a competitive and evolving HVAC market, branding and public relations (PR) are more...

Generative artificial intelligence (GenAI) has taken the technical world by storm,...

Artificial Intelligence (AI) isn't exactly a novel concept, but it’s most certainly one...

Customer testimonials

We hone our expertise every day to better serve our clients

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Idea Grove has been a true partner for Viaero in focusing our message, enhancing our image, increasing our visibility, and attracting new customers. We have relied on Idea Grove for market research, brand strategy, design, content, search marketing and more. We love working with Scott’s team and highly recommend them to others.

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Sarah DiRico

Vice President, Viaero Wireless

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The Idea Grove team helped our partner law firms, Forrest Weldon and Duncan Stubbs, to develop a communications strategy and raise awareness of their case against Bayer’s harmful Roundup product—ultimately resulting in a $1.56 billion verdict against Bayer. Idea Grove consistently provided us with senior counsel, often on little notice—one of the great values of working with a quality boutique.

Rocky Stubbs

Rocky Stubbs

Managing Partner, Excelsior Dynamic Capital

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ALPLA is a global manufacturer and recycler of plastic products. We sought out Idea Grove to help us to build awareness of our sustainability initiatives and to advocate for recycling in the North American market. Scott's team has been a perfect partner for us in building visibility and engagement for this initiative.

Chivvaun

Chivvaun Smith

Communications & Corporate Responsibility Manager, ALPLA

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