Your Partner for Growth
We are a B2B digital marketing firm that focuses on organic growth for clients in manufacturing, supply chain and logistics, information technology and artificial intelligence.
Our Purpose
Elevating B2B Visibility in the Age of AI
Navigate the B2B digital landscape with confidence. Idea Grove combines deep industry expertise with a data-driven, multi-channel approach to propel your brand in the age of AI. We work with you to elevate brand awareness, trust, and engagement, validated by measurable results. By choosing Idea Grove, you gain a partner dedicated to propelling your B2B tech, manufacturing, or logistics brand to new heights of online visibility.
Our Founder
A Passion for Telling Complex Stories in Compelling Ways
Scott Baradell was inspired to start a PR and digital marketing agency after being disappointed by the lack of creativity he saw in most agencies that worked with B2B brands. He named his agency for what many B2B PR firms didn't seem to have enough of: Ideas. Says Scott: "B2B brands in tech, manufacturing and logistics have unique marketing challenges—complex products, long sales cycles, multiple decision-makers. That makes telling compelling stories even more important than it is for B2C brands. In 2024, it's an essential part of the buying process."
Our Team
Meet the Braintrust
Get to know the experts behind our success
Scott Baradell
Founder/CEO
Madison Herubin
Vice President of Accounts
Jarrett Rush
Vice President of Strategy and Content
Taylor Hering
Operations Manager
Liz Cies
Chief PR Strategist
Kenzie Morgenlaender
Account Executive
Breanne Ngo
Public Relations Specialist
Megan Chesterton
Creative Director
Les Worley
Senior Writer
Fernando D'Annunzio
Paid Search Strategist
Anne Alo
Public Relations Specialist
Kelly Teemer-Altemara
Podcast Outreach Specialist
Would you like to join our team?
Awards and Certifications
We are proud to have been recognized for our experience and achievements on behalf of our clients.
The Idea Grove team helped our partner law firms, Forrest Weldon and Duncan Stubbs, to develop a communications strategy and raise awareness of their case against Bayer’s harmful Roundup product—ultimately resulting in a $1.56 billion verdict against Bayer. Idea Grove consistently provided us with senior counsel, often on little notice—one of the great values of working with a quality boutique.
Rocky Stubbs,
Managing Partner, Excelsior Dynamic Capital
I've worked with Idea Grove at three different B2B technology companies over the years and the results have been consistently excellent, whether they are delivering PR, content, or SEO services. As a true boutique, they take a finely tuned, strategic approach to their work that makes my life easier. I can always count on them to be intellectually engaged and responsive to my needs. I highly recommend them.
Scott King,
VP of Marketing, Krista Software
Idea Grove went the extra mile to get things done for us. They always seemed to put own needs first, in every situation. They always wanted to make sure we were getting our money’s worth, which in my experience is rare for marketing agencies. From branding to website design and more, they delivered excellent work for us.
Mike Kollat,
Director of Sales, Holotrak
Idea Grove has been a true partner for Viaero in focusing our message, enhancing our image, increasing our visibility, and attracting new customers. We have relied on Idea Grove for market research, brand strategy, design, content, search marketing and more. We love working with Scott’s team and highly recommend them to others.
Sarah Dirico,
Vice President, Viaero Wireless
“Idea Grove’s branding process starts with a conversation. They helped lead us through discussions that reframed how we saw our business internally and shifted how we spoke about and portrayed our company to the market as we relaunched our brand.”
Dave Chaplin,
Altezza - Advertising and MarTech
Unlock Your Marketing Potential
We help businesses grow through strategic PR and marketing solutions tailored to your industry.